When people feel heard and leaders act with clarity, organizations win.

CultureC partners with HR and people leaders to design, run, and interpret employee listening programs that connect to real business results.

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How We Work: Collect. Understand. Act.

COLLECT

Low participation. Surveys that don't connect to your business objectives. A platform you are not fully using. We design your listening program from the ground up. Starting with the right survey design, employee communications that build trust and drive strong participation, and real value from the tools you already pay for.

UNDERSTAND

You have the data. Now what? We cut through the noise to what the results are actually saying, pinpoint the few focus areas that will actually move the needle, and help you build the story that gets your leadership team genuinely behind it. Not just a polite nod at the readout.

ACT

This is where most programs fall short. Leaders commit in the room, then the day job takes over and nothing changes. We build real action plans with each leader, track accountability, and coach teams right through to the next survey cycle so you can return to the data and see whether you moved the needle.

Craig Forman, Founder

Most organizations that struggle with culture don't actually have a culture problem. They have a listening problem.

I've spent my career in that space as Lead People Scientist at Culture Amp, earlier at LinkedIn, and now through CultureC. I partner with CHROs and People Leaders to build listening programs that earn trust, surface what matters, and give leaders the clarity to act.

The programs I build consistently earn over 80 percent participation. The industry average is 50 to 60.

Author of Listen Up! Keynote speaker at SXSW. Host of Culture Conversations.

Work With Craig

Cultures We’re Shaping

Culture shapes everything. From how decisions get made to whether people stay long enough to make a difference.

We help organizations leverage data-driven insights to uncover what’s holding them back, whether it’s unclear decision-making, low retention, or performance that isn’t reaching its potential. Then we pinpoint where action will have the greatest impact and help build the clarity, trust, and alignment that move teams forward.

When Culture Works, Everything Else Works Better

When ProducePay faced misaligned leadership and a culture that was limiting its next phase of growth, they partnered with CultureC Consulting on a year-long transformation journey. By rolling out a sophisticated listening program and leading strategic offsites, CultureC helped the new CEO and leadership team turn feedback into data-driven decisions and unified strategic priorities. The outcome was a revitalised culture, stronger leadership cohesion and market positioning, and a clear path toward sustained, global impact.

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See it in Action

"CultureC provides hands-on leadership with a data-Based infrastructure that provides real, actionable results."

PAT MCCULLOUGH - CEO, PRODUCE PAY.

Our Services

Listening Program Design

Not just a survey. We design the full program including the right questions and communications that build employee trust and drive strong participation, and the structure that makes your data valid and actually usable.

Platform Optimization

Already paying for Culture Amp, Qualtrics, or Lattice? We get you genuinely using the platform you have, configured and run right, so it finally delivers the insight you bought it for.

Survey Results Analysis

We cut through the noise to what the data is actually saying, pinpoint the few focus areas that will move the needle, and help you build the story that gets your leadership team genuinely behind it. Not just a polite nod at the readout.

Post-Survey Action Planning

This is where most programs fall short. We build real action plans with each leader, track accountability, and coach teams right through to the next survey cycle so you can return to the data and see whether you moved the needle.

Didier elzinga

ceo, culture amp

"If you're looking to move the needle when it comes to People & Culture, CultureC's blend of expertise and passion is a game changer"

claude silver

chief heart officer, vayner media

"If you want to build the workplace needed for today along with an amazing culture, then CultureC is the team to help get there."

Where does your listening program actually stand?

Take the free 5-minute Culture Assessment and find out exactly where your organization sits in the Collect, Understand, Act cycle and which step is most at risk of getting skipped under pressure.

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Is CultureC Right for You?

We don’t just hand you a report and walk away – we roll up our sleeves, embed with your team and co-design solutions that stick. Our blend of people-first psychology, tech expertise, and hard-won experience enables us to identify culture gaps that others may miss. The result? Faster buy-in, clearer priorities and a culture that drives performance.

“We’ve invested in a platform, but we’re not seeing the right returns.”
Solution: CultureC is completely platform-agnostic. Whether you're using Culture Amp, Qualtrics, Glint, or something else, we work with the tools you already have. Our team pulls the right data, connects it to strategy, and helps your leaders turn insight into action.
“Our small team can’t handle another big project.”
Solution: CultureC steps in to run your listening platform, facilitate leadership work streams and coach managers, freeing up your HR people to focus, while we drive both engagement and performance improvements.
“We need a holistic strategy, not just another process.”
Solution: CultureC partners with your team to co-design listening and performance programs—from crafting the right questions to embedding continuous feedback into your performance culture—so insights translate directly into better outcomes.
“We’re not getting the most out of our performance management program. It feels like a checkbox exercise.”
Solution: CultureC helps you move beyond the checklist. We work with your team to design performance processes that spark real conversations, highlight top performers, and drive accountability across the business. Together, we align your technology and strategy so performance becomes a lever for growth, not just a task to complete.
“As a HR leader, I need help turning results into a clear story for our leadership team.”
Solution: CultureC partners with senior HR leaders to surface the most impactful insights and build a focused narrative for executives. We help you connect employee feedback to business priorities so the conversation shifts from data to decisions.
“We have plenty of data, but we struggle to turn it into measurable business impact.”
Solution: CultureC helps you move from insight to action. We guide your team to ask the right questions, analyse high-impact themes, and connect engagement and performance data to clear, measurable outcomes. From leading executive conversations to action planning sessions, we make sure leadership stays accountable and change actually happens.

Checkout our podcast: Culture Conversations 

Welcome to Culture Conversations, the podcast by CultureC—hosted by Craig Forman.

Join Craig as he sits down with the trailblazers, builders, and big thinkers shaping the culture of work. Together, they dive into the real stories, strategies, and science behind thriving, human-centered workplaces.

Brought to you by CultureC, this podcast is your place for fresh ideas, practical insights, and meaningful conversations about what it takes to build organizations where people and performance can thrive.

Listen now

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