Designing a Listening Strategy That Drives Real Change

A candid conversation with Anna Binder on what’s working and what’s not.

Employee listening is no longer optional. In a time of rapid change and heightened employee expectations, your listening strategy can either drive clarity and alignment—or create noise.

In this on-demand session, Anna Binder (CPO, Asana; Culture Amp Board Member) shares what she’s learned scaling Asana from 100 to 3,800 employees and building listening into the DNA of the organization.

You’ll hear:

• Why “culture is a full team sport” and how to get data into the hands of leaders  

• How to avoid the trap of collecting too much data and instead act on the one thing that matters most  

• How to connect employee listening to business goals—not just HR metrics  

• A candid story of when Asana “got it wrong” and what it taught them about trust

The best organizations aren’t just collecting feedback, they’re designing listening strategies that lead to real, measurable change. From pulse This session is for people leaders who are ready to move past checkbox feedback and start designing listening as a strategic, cultural superpower.

“Culture is a full team sport. Don’t let listening stay in HR—get it into the hands of leaders and managers across the organization.”

~ Anna Binder, CPO, Asana